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WELLBEING Shampoo
-70%Moisturizing shampoo for all hair types. Gentle, moisturizing shampoo for all hair types, enriched with botanical phytoceuticals known for their antioxidant properties. Cleanses effectively while respecting hair structure and scalp comfort.Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for dark brown or black tones.Color-enhancing conditioner for dark brown or black tones. Alchemic Conditioner Chocolate intensifies and illuminates these natural or colored dark brown shades.Regular price $12.00Regular priceUnit price / per
$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for warm red or copper tones.Color-enhancing conditioner for warm red and copper tones. Alchemic Conditioner Copper intensifies and illuminates these natural or colored warm red shades.Regular price $12.00Regular priceUnit price / per
$40.00Sale price $12.00 (-70%) -
Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.Regular price $10.80Regular priceUnit price / per
$36.00Sale price $10.80 (-70%) -
Smoothing shampoo for frizzy hair Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract containing carbohydrates and...Regular price From $11.40Regular priceUnit price / per
$38.00Sale price From $11.40 (-70%) -
Bodifying fortifying fluidLeave on treatment for sensitized or fine hair. It strengthens the hair structure giving vitality and body, making the hair appear silky and shiny.Regular price From $8.70Regular priceUnit price / per
$29.00Sale price From $8.70 (-70%) -
NOUNOU Shampoo
-70%Nourishing shampoo for processed hair Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With regenerative lupin extract, full of proteins that strengthen and repair the hair fiber,...Regular price From $11.40Regular priceUnit price / per$38.00Sale price From $11.40 (-70%) -
NOURISHING Shampoo
-70%Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%)
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Nourishing Oil
-70%Moisturizing oil for all hair and skin typesSeal in the moisture for particularly dehydrated hair and gently nourish the face and body. Hair is left soft, shiny and silky, the skin is left glowing.Regular price $16.50Regular priceUnit price / per$55.00Sale price $16.50 (-70%) -
NOURISHING Shampoo
-70%Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%) -
Moisturizing balm for dry and brittle hairBalm suitable for unstructured and fragile hair. It deeply moisturizes the hair, making it soft, bright, easy to comb and reinforcing the structure.Regular price $13.80Regular priceUnit price / per
$46.00Sale price $13.80 (-70%) -
Extra moisturizing mask for dry and brittle hairExtra moisturizing and nourishing mask for dull, thick or unruly hair. It deeply moisturizes the hair, making it soft, bright, easy to comb and reinforcing the structure.Regular price $15.00Regular priceUnit price / per
$50.00Sale price $15.00 (-70%) -
OI All In One Milk
-70%Leave-in hydrating treatment controls frizz, protects from heat, and adds shine and softness Our best-selling multi-functional leave-in treatment milk controls frizz, hydrates, protects, and softens, leaving hair shiny and silky. This hydrating milk conditioning spray tames and detangles for a smooth, naturally shiny look. Formulated with Roucou...Regular price From $6.60Regular priceUnit price / per$22.00Sale price From $6.60 (-70%) -
OI Body Wash
-70%Moisturizing shower gel that gently cleanses and hydrates the skinShower gel that gently cleanses the skin, adding softness and hydration. Its creamy foam and luxurious fragrance turn a daily beauty ritual into a pampering experience.Regular price From $6.00Regular priceUnit price / per$20.00Sale price From $6.00 (-70%) -
OI Conditioner
-70%Hair conditioning cream to give amazing softness, moisture and shine Experience perfectly soft, radiant hair with this silky conditioning cream, formulated with roucou oil, prized for its high antioxidant content and protective benefits. This gentle formula deeply hydrates, boosts softness, and adds a healthy, natural shine—making it your ideal...Regular price From $5.70Regular priceUnit price / per$19.00Sale price From $5.70 (-70%) -
OI Discovery Kit
-70%OI Intro Kit for any hair type Experience Davines At Home & In-Salon Begin your Davines journey with our most iconic line and enjoy an exclusive $50 rebate toward a luxurious in-salon color or haircare service. The OI Discovery Kit lets you explore our...Regular price $14.40Regular priceUnit price / per$48.00Sale price $14.40 (-70%) -
OI Hair Butter
-70%Smoothing and nourishing hair butter This Smoothing Hair Butter is a luxurious, silky treatment that instantly nourishes and hydrates all hair types, especially coarse, curly, or frizz-prone strands. Infused with antioxidant-rich Roucou oil, which helps protect against external aggressors, this formula restores softness, shine, and manageability. This rich butter melts into the hair, delivering immediate...Regular price From $6.00Regular priceUnit price / per$20.00Sale price From $6.00 (-70%) -
OI Hand Balm
-70%Nourishing beautifying hand creamNourishing hand cream with antioxidants, suitable for all skin types. The balm provides long lasting protection from damage caused by the sun, wind and cold.Regular price $7.50Regular priceUnit price / per$25.00Sale price $7.50 (-70%) -
OI Liquid Luster
-70%Water-like treatment for instantly shiny and silky hairA fluid weightless rinse off treatment. It instantly gives extra shine, silkiness and extreme softness to the hair, for a glass-like finish.Regular price $17.10Regular priceUnit price / per$57.00Sale price $17.10 (-70%) -
OI Mini Gift Set
-70%Essential set for amazing shine to the hair with a hand cream gift Treat yourself or your loved ones to this exclusive set of sustainable beauty essentials.Elevate your holiday gifting with this precious OI set, featuring three must-have minis from our bestselling OI range. The OI set is designed to provide immediate...Regular price $17.70Regular priceUnit price / per$59.00Sale price $17.70 (-70%) -
OI Oil
-70%Multifunctional hair oil designed to fight frizz and boost shineMulti-function oil, adds shine and softness to hair while also detangling and fighting frizz, working especially well on coarse or dry hair. The hair structure is left protected, without weighing it down.Regular price From $8.40Regular priceUnit price / per$28.00Sale price From $8.40 (-70%) -
OI Refill Duo
-70%Best-selling OI duo for all hair types Beautifying shampoo and conditioner duo for all hair types. This OI routine gently cleanses while boosting softness, hydration, and radiant shine. Infused with antioxidant-rich roucou oil, the formulas help protect hair from external stressors while leaving it...Regular price $33.90Regular priceUnit price / per$113.00Sale price $33.90 (-70%) -
OI Refill Set
-70%Shampoo and conditioner set for all hair types Beautifying routine for all hair types featuring OI Shampoo, OI Conditioner, and a convenient OI Shampoo Refill Pouch so you never run out of good hair days! This set gently cleanses while boosting softness, hydration, and...Regular price $43.02Regular priceUnit price / per$143.40Sale price $43.02 (-70%) -
OI Sampling Kit
-70%Award-winning OI collection in an exclusive reusable pouch Meet OI: our best-selling and award-winning collection for softness and shine. Formulated with Roucou oil, the OI family transforms every hair type instantly by deeply nourishing, taming frizz, and detangling for smooth, protected, silky hair.Inside the...Regular price $7.50Regular priceUnit price / per$25.00Sale price $7.50 (-70%)