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FEATURED PRODUCTS
  • WELLBEING Shampoo Main image
    WELLBEING Shampoo
    Moisturizing shampoo for all hair types. Gentle, moisturizing shampoo for all hair types, enriched with botanical phytoceuticals known for their antioxidant properties. Cleanses effectively while respecting hair structure and scalp comfort.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Conditioner Chocolate Main image
    ALCHEMIC Conditioner Chocolate
    Color-enhancing conditioner for dark brown or black tones.Color-enhancing conditioner for dark brown or black tones. Alchemic Conditioner Chocolate intensifies and illuminates these natural or colored dark brown shades.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Conditioner Copper Main image
    ALCHEMIC Conditioner Copper
    Color-enhancing conditioner for warm red or copper tones.Color-enhancing conditioner for warm red and copper tones. Alchemic Conditioner Copper intensifies and illuminates these natural or colored warm red shades.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Shampoo Silver Main image
    ALCHEMIC Shampoo Silver
    Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.
    $10.80
    $36.00 $10.80 (-70%)
  • LOVE SMOOTHING Shampoo Main image LOVE SMOOTHING Shampoo Secondary image
    LOVE SMOOTHING Shampoo
    Smoothing shampoo for frizzy hair Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract containing carbohydrates and...
    From $11.40
    $38.00 From $11.40 (-70%)
  • Liquid Spell Reinforcing Bodifying Fluid Main image Liquid Spell Reinforcing Bodifying Fluid Secondary image
    Liquid Spell Reinforcing Bodifying Fluid
    Bodifying fortifying fluidLeave on treatment for sensitized or fine hair. It strengthens the hair structure giving vitality and body, making the hair appear silky and shiny.
    From $8.70
    $29.00 From $8.70 (-70%)
  • NOUNOU Shampoo Main image NOUNOU Shampoo Secondary image
    NOUNOU Shampoo
    Nourishing shampoo for processed hair Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With regenerative lupin extract, full of proteins that strengthen and repair the hair fiber,...
    From $11.40
    $38.00 From $11.40 (-70%)
  • NOURISHING Shampoo Main image NOURISHING Shampoo Secondary image
    NOURISHING Shampoo
    Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...
    $12.00
    $40.00 $12.00 (-70%)
Clear all

FEATURED PRODUCTS
  • WELLBEING Shampoo Main image
    WELLBEING Shampoo
    Moisturizing shampoo for all hair types. Gentle, moisturizing shampoo for all hair types, enriched with botanical phytoceuticals known for their antioxidant properties. Cleanses effectively while respecting hair structure and scalp comfort.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Conditioner Chocolate Main image
    ALCHEMIC Conditioner Chocolate
    Color-enhancing conditioner for dark brown or black tones.Color-enhancing conditioner for dark brown or black tones. Alchemic Conditioner Chocolate intensifies and illuminates these natural or colored dark brown shades.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Conditioner Copper Main image
    ALCHEMIC Conditioner Copper
    Color-enhancing conditioner for warm red or copper tones.Color-enhancing conditioner for warm red and copper tones. Alchemic Conditioner Copper intensifies and illuminates these natural or colored warm red shades.
    $12.00
    $40.00 $12.00 (-70%)
  • ALCHEMIC Shampoo Silver Main image
    ALCHEMIC Shampoo Silver
    Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.
    $10.80
    $36.00 $10.80 (-70%)
  • LOVE SMOOTHING Shampoo Main image LOVE SMOOTHING Shampoo Secondary image
    LOVE SMOOTHING Shampoo
    Smoothing shampoo for frizzy hair Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract containing carbohydrates and...
    From $11.40
    $38.00 From $11.40 (-70%)
  • Liquid Spell Reinforcing Bodifying Fluid Main image Liquid Spell Reinforcing Bodifying Fluid Secondary image
    Liquid Spell Reinforcing Bodifying Fluid
    Bodifying fortifying fluidLeave on treatment for sensitized or fine hair. It strengthens the hair structure giving vitality and body, making the hair appear silky and shiny.
    From $8.70
    $29.00 From $8.70 (-70%)
  • NOUNOU Shampoo Main image NOUNOU Shampoo Secondary image
    NOUNOU Shampoo
    Nourishing shampoo for processed hair Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With regenerative lupin extract, full of proteins that strengthen and repair the hair fiber,...
    From $11.40
    $38.00 From $11.40 (-70%)
  • NOURISHING Shampoo Main image NOURISHING Shampoo Secondary image
    NOURISHING Shampoo
    Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...
    $12.00
    $40.00 $12.00 (-70%)
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  • DEDE Solid Shampoo Main image DEDE Solid Shampoo Secondary image
    DEDE Solid Shampoo
    Delicate solid shampoo for all hair types The daily DEDE solid shampoo is designed for all hair types, providing gentle cleansing and conditioning, delivering weightless softness and shine. With regenerative white hibiscus extract, it enhances manageability and helps protect against oxidative damage. Get more...
    $8.70
    $29.00 $8.70 (-70%)
  • DETOXIFYING Scrub Shampoo Main image
    DETOXIFYING Scrub Shampoo
    Revitalizing shampoo for scalp lacking toneDetoxifying shampoo with gentle surfactants and scrub particles. It gently, but deeply cleanses the scalp protecting it from free radicals.
    $12.00
    $40.00 $12.00 (-70%)
  • DEDE Shampoo Main image DEDE Shampoo Secondary image
    DEDE Shampoo
    Delicate shampoo for all hair types Gentle, lightweight shampoo suitable for all hair types, ideal for everyday use. This delicate formula cleanses while delivering softness and natural shine without weighing hair down. With regenerative white hibiscus extract , it contains antioxidants that neutralize free...
    $11.40
    $38.00 $11.40 (-70%)
  • Damaged Hair Set Main image
    Damaged Hair Set
    Repairing routine for damaged hair A restorative routine designed to repair and deeply nourish damaged or brittle hair. NOUNOU Shampoo gently cleanses while replenishing moisture, while NOUNOU Conditioner delivers rich nourishment to restore strength and elasticity. Finish with the Beautiful Things Restoring Leave-In Mask...
    $46.20
    $154.00 $46.20 (-70%)
  • Daily Care Travel Set Main image
    Daily Care Travel Set
    Kit for short hair, ideal for everyday stylingThe combination of DEDE Shampoo and Conditioner is perfect for gently cleansing hair, making it light and bright; Great for daily cleansing. Continue your haircare routine with the invisible light-tight serum with anti-frizz action with which you...
    $18.30
    $61.00 $18.30 (-70%)
  • Defined Curls Set Main image Defined Curls Set Secondary image
    Defined Curls Set
    Styling set for defined curls and coils Embrace the natural shape and definition of your curls without losing volume or softness. This easy styling trio showcases the length of your curls or coils while holding onto ample definition for lasting looks.  More Inside Medium...
    $32.10
    $107.00 $32.10 (-70%)
  • ELEVATING Scalp Recovery Treatment Main image ELEVATING Scalp Recovery Treatment Secondary image
    ELEVATING Scalp Recovery Treatment
    Restoring scalp treatment for dry & sensitive scalpLeave-on treatment for sensitized & dehydrated scalp. With soothing and hydrating activity, this product immediately relieves the scalp, reducing itching and redness. Anti inflammatory active ingredients help to balance the scalp.
    $14.10
    $47.00 $14.10 (-70%)
  • Damaged Hair Travel Set Main image
    Damaged Hair Travel Set
    Kit designed to nourish and restore softness to hairThe combination of NOUNOU Shampoo and Conditioner gently cleanses the hair, giving deep nourishment, hydration and restoring a natural softness. It is recommended to use once a week the mask for damaged hair "The Renaissance circle"...
    $13.80
    $46.00 $13.80 (-70%)
  • ENERGIZING Gel Main image
    ENERGIZING Gel
    Leave in gel treatment with a revitalizing and fortifying action. Leave in gel treatment with a fortifying action. It gives strength and body to fine and stressed hair with a revitalizing cosmetic effect. It moisturizes and invigorates the hair, creating a light styling effect...
    $12.00
    $40.00 $12.00 (-70%)
  • Dry Hair Travel Set Main image
    Dry Hair Travel Set
    Kit designed to deeply moisturize hairThe OI kit contains a combination of products perfect for everyone, ideal for obtaining shiny and fragrant hair. These bestsellers are also the perfect choice for nourishing and softening the hair.
    $13.80
    $46.00 $13.80 (-70%)
  • ENERGIZING Duo Main image ENERGIZING Duo Secondary image
    ENERGIZING Duo
    Revitalizing anti-hair loss treatment A strengthening shampoo and serum duo designed for fragile and weak hair prone to breakage and hair loss. This complete treatment gently cleanses, hydrates, and invigorates the scalp while nourishing and softening the hair, leaving it shiny, revitalized, and full...
    $31.80
    $106.00 $31.80 (-70%)
  • ENERGIZING Thickening Tonic Main image ENERGIZING Thickening Tonic Secondary image
    ENERGIZING Thickening Tonic
    Thickening tonic for scalp and fragile, thinning hair Leave-in tonic to increase the diameter of the hair fiber, expanding it from the very first application. Hair looks shiny and full bodied, but not weighed down. Regenerates and invigorates the scalp.
    $15.00
    $50.00 $15.00 (-70%)
  • ENERGIZING Superactive Main image ENERGIZING Superactive Secondary image
    ENERGIZING Superactive
    Serum for scalp and fragile hair prone to falling out Serum for hair loss due to androgenetic factors. Its formula improves the scalp tone, controls the hyper-production of sebum, and reduces the hair loss improving hair density and thickness. Powered by a Hair Energy...
    $19.80
    $66.00 $19.80 (-70%)
  • ENERGIZING Shampoo Main image ENERGIZING Shampoo Secondary image
    ENERGIZING Shampoo
    Revitalizing mild shampoo for fragile scalp and hair prone to falling out Our mild shampoo for fragile scalp and hair, prone to falling. It moisturizes and stimulates for shiny, invigorated, and healthy hair without breakage. Reinforces weak hair, preventing breakage, and reinvigorates the scalp...
    $12.00
    $40.00 $12.00 (-70%)
  • ENERGIZING Seasonal Superactive Main image
    ENERGIZING Seasonal Superactive
    Seasonal treatment for scalp and fragile, thinning hair Regenerating serum recommended for hair loss due to stress and seasonal factors, and also as a preventive treatment. It reduces hair loss and improves hair density and body.
    $18.60
    $62.00 $18.60 (-70%)
  • Frizz-Free Waves Trio Main image
    Frizz-Free Waves Trio
    Taming trio for soft, effortless waves Tame frizz, add shine, and create effortless texture. LOVE SMOOTHING Serum calms, protects and softens, OI Oil gives luminous shine, and Dry Wax Finishing Spray adds touchable movement and beachy dimension. "A few drops of OI Oil adds...
    $39.30
    $131.00 $39.30 (-70%)