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FEATURED PRODUCTS
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Moisturizing shampoo for all hair types. Gentle, moisturizing shampoo for all hair types, enriched with botanical phytoceuticals known for their antioxidant properties. Cleanses effectively while respecting hair structure and scalp comfort.Regular price $12.00Regular priceUnit price per
$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for dark brown or black tones.Color-enhancing conditioner for dark brown or black tones. Alchemic Conditioner Chocolate intensifies and illuminates these natural or colored dark brown shades.Regular price $12.00Regular priceUnit price per
$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for warm red or copper tones.Color-enhancing conditioner for warm red and copper tones. Alchemic Conditioner Copper intensifies and illuminates these natural or colored warm red shades.Regular price $12.00Regular priceUnit price per
$40.00Sale price $12.00 (-70%) -
Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.Regular price $10.80Regular priceUnit price per
$36.00Sale price $10.80 (-70%) -
Smoothing shampoo for frizzy hair Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract containing carbohydrates and...Regular price From $11.40Regular priceUnit price per
$38.00Sale price From $11.40 (-70%) -
Bodifying fortifying fluidLeave on treatment for sensitized or fine hair. It strengthens the hair structure giving vitality and body, making the hair appear silky and shiny.Regular price From $8.70Regular priceUnit price per
$29.00Sale price From $8.70 (-70%) -
Nourishing shampoo for processed hair Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With regenerative lupin extract, full of proteins that strengthen and repair the hair fiber,...Regular price From $11.40Regular priceUnit price per
$38.00Sale price From $11.40 (-70%) -
Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...Regular price $12.00Regular priceUnit price per
$40.00Sale price $12.00 (-70%)
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Routine for flawlessly smooth and sleek hair Enjoy smooth, shiny and frizz-free hair with this set designed to tame and soften. LOVE SMOOTHING Shampoo and Conditioner cleanse, hydrate, and smooth for instantly silkier hair. OI All In One Milk delivers lightweight hydration and detangles,...Regular price $37.80Regular priceUnit price per
$126.00Sale price $37.80 (-70%) -
Kit designed to balance and brighten blonde hairThis kit for Blonde Hair comes from the combination of Shampoo, Conditioner by Heart Of Glass and The Wake-Up Circle mask and is designed for the gentle cleansing of shaded, natural or treated blond hair. Balances unwanted...Regular price $15.00Regular priceUnit price per
$50.00Sale price $15.00 (-70%) -
This discovery set is designed to nourish, protect, and enhance your hair with a bodifying effect, anti-humidity shield, and exceptional shine. Ideal for dry or treated hair, it leaves strands looking extraordinarily beautiful and healthy Try out our Davines Discovery Gift Set this festive season, a curated collection of travel-sized essentials from...Regular price $16.80Regular priceUnit price per
$56.00Sale price $16.80 (-70%) -
Curl-protecting and texture-enhancing travel duo for wavy and curly hair Designed to enhance natural texture for curly and wavy hair, this duo pairs a lightweight leave-in primer with heat protection - which act as a barrier against humidity - and a curl-defining serum that...Regular price $10.80Regular priceUnit price per
$36.00Sale price $10.80 (-70%) -
Kit designed to protect and extend the durability of cosmetic colorThis kit for Colored Hair comes from the union of Shampoo and Conditioner MINU and is indicated to protect and extend the duration of cosmetic color. With the revitalizing mask "The Wake-Up Circle" to...Regular price $13.80Regular priceUnit price per
$46.00Sale price $13.80 (-70%) -
Curl-enhancing and setting travel duo for lasting wavy and curly hairstyles. Made for light, long-lasting curls, this duo rounds out your hair routine, ensuring you'll have soft, defined shape that will hold all day long. The curl building serum enhances your waves or curls...Regular price $11.10Regular priceUnit price per
$37.00Sale price $11.10 (-70%) -
Kit designed to stretch and give support to curls The combination of LOVE/ CURL Shampoo and Conditioner is perfect for short and long curly hair, making it shiny and elastic. Complete your haircare routine and give support to the hair with one of our...Regular price $15.30Regular priceUnit price per
$51.00Sale price $15.30 (-70%) -
Kit for short hair, ideal for everyday stylingThe combination of DEDE Shampoo and Conditioner is perfect for gently cleansing hair, making it light and bright; Great for daily cleansing. Continue your haircare routine with the invisible light-tight serum with anti-frizz action with which you...Regular price $18.30Regular priceUnit price per
$61.00Sale price $18.30 (-70%) -
Luxurious Detangling Kit for All Hair Types Tame knots and tangles with this OI-powered trio. Designed for shine, hydration, and softness, this kit will leave hair combable and light. Ideal for all hair types and daily use.Regular price $26.40Regular priceUnit price per
$88.00Sale price $26.40 (-70%) -
Kit designed to nourish and restore softness to hairThe combination of NOUNOU Shampoo and Conditioner gently cleanses the hair, giving deep nourishment, hydration and restoring a natural softness. It is recommended to use once a week the mask for damaged hair "The Renaissance circle"...Regular price $13.80Regular priceUnit price per
$46.00Sale price $13.80 (-70%) -
Kit designed to deeply moisturize hairThe OI kit contains a combination of products perfect for everyone, ideal for obtaining shiny and fragrant hair. These bestsellers are also the perfect choice for nourishing and softening the hair.Regular price $13.80Regular priceUnit price per
$46.00Sale price $13.80 (-70%) -
Haircare set for high-shine and all-day frizz protection.Rich OI Hair Butter and silky OI Oil -perfectly setting the stage for full, luxurious DIY curls.Want bouncy, defined curls? You can turn to an easy DIY hair routine. After using OI Hair Butter on damp hair...Regular price $32.70Regular priceUnit price per
$109.00Sale price $32.70 (-70%) -
Revitalizing routine to boost scalp health and hair strengthRevitalize your scalp and strengthen fragile hair with the Energize & Detangle set. Cleanse and refresh with Energizing Shampoo, formulated to stimulate and invigorate the scalp. Use the Landkeeper Brush for effortless, breakage-free detangling. Complete your...Regular price $35.40Regular priceUnit price per
$118.00Sale price $35.40 (-70%) -
The perfect extraordinary beauty set for amazing shine and beauty to the hair. Celebrate the festive season with the ultimate gift of beauty and care. The OI Discovery Gift Set features travel-sized versions of our best-selling OI line—ideal for gifting or indulging yourself during the holidays.Thoughtfully...Regular price $18.90Regular priceUnit price per
$63.00Sale price $18.90 (-70%) -
Regular price $20.40Regular priceUnit price per
$68.00Sale price $20.40 (-70%) -
Refer your friends and choose your reward!Regular price $49.50Regular priceUnit price per
$165.00Sale price $49.50 (-70%)
