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WELLBEING Shampoo
-70%Moisturizing shampoo for all hair types. Gentle, moisturizing shampoo for all hair types, enriched with botanical phytoceuticals known for their antioxidant properties. Cleanses effectively while respecting hair structure and scalp comfort.Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for dark brown or black tones.Color-enhancing conditioner for dark brown or black tones. Alchemic Conditioner Chocolate intensifies and illuminates these natural or colored dark brown shades.Regular price $12.00Regular priceUnit price / per
$40.00Sale price $12.00 (-70%) -
Color-enhancing conditioner for warm red or copper tones.Color-enhancing conditioner for warm red and copper tones. Alchemic Conditioner Copper intensifies and illuminates these natural or colored warm red shades.Regular price $12.00Regular priceUnit price / per
$40.00Sale price $12.00 (-70%) -
Color-enhancing shampoo for cool blonde tones.Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.Regular price $10.80Regular priceUnit price / per
$36.00Sale price $10.80 (-70%) -
Smoothing shampoo for frizzy hair Smoothing shampoo for frizzy hair that delivers long-lasting anti-frizz action and shine. This professional formula tames fine, medium, thick, or coarse hair, making it more manageable for sleek, smooth styling. With certified regenerative apple pulp extract containing carbohydrates and...Regular price From $11.40Regular priceUnit price / per
$38.00Sale price From $11.40 (-70%) -
Bodifying fortifying fluidLeave on treatment for sensitized or fine hair. It strengthens the hair structure giving vitality and body, making the hair appear silky and shiny.Regular price From $8.70Regular priceUnit price / per
$29.00Sale price From $8.70 (-70%) -
NOUNOU Shampoo
-70%Nourishing shampoo for processed hair Nourishing and strengthening shampoo for processed and brittle hair. This gentle cleanser reinforces weak hair fibers from root to tip, restoring softness, smoothness, and manageability. With regenerative lupin extract, full of proteins that strengthen and repair the hair fiber,...Regular price From $11.40Regular priceUnit price / per$38.00Sale price From $11.40 (-70%) -
NOURISHING Shampoo
-70%Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%)
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Repairing mask for colored or lightened hair. Part of the new Beautiful Things Line, this repairing and restoring leave-in hair mask protects daily damage while delivering softness, shine, and long-lasting color. Powered by Biomimetic Botanical Filler and Vegan Collagen, it repairs the hair fiber, restores essential lipids, and shields against UV rays, pollution,...Regular price From $12.00Regular priceUnit price / per
$40.00Sale price From $12.00 (-70%) -
ENERGIZING Shampoo
-70%Revitalizing mild shampoo for fragile scalp and hair prone to falling out Our mild shampoo for fragile scalp and hair, prone to falling. It moisturizes and stimulates for shiny, invigorated, and healthy hair without breakage. Reinforces weak hair, preventing breakage, and reinvigorates the scalp...Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%) -
Reinforcing extra-shine serum for natural and treated blondes Now featuring a new fragrance: a fresh citrus and spice leading to crisp green notes and soft florals. Extra-shine fast acting serum to reinforce blondes. Thanks to the innovative formula enriched with Biacidic bond complex and...Regular price $16.20Regular priceUnit price / per
$54.00Sale price $16.20 (-70%) -
NOURISHING Shampoo
-70%Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...Regular price $12.00Regular priceUnit price / per$40.00Sale price $12.00 (-70%) -
OI All In One Milk
-70%Leave-in hydrating treatment controls frizz, protects from heat, and adds shine and softness Our best-selling multi-functional leave-in treatment milk controls frizz, hydrates, protects, and softens, leaving hair shiny and silky. This hydrating milk conditioning spray tames and detangles for a smooth, naturally shiny look. Formulated with Roucou...Regular price From $6.60Regular priceUnit price / per$22.00Sale price From $6.60 (-70%) -
OI Hand Balm
-70%Nourishing beautifying hand creamNourishing hand cream with antioxidants, suitable for all skin types. The balm provides long lasting protection from damage caused by the sun, wind and cold.Regular price $7.50Regular priceUnit price / per$25.00Sale price $7.50 (-70%) -
OI Shampoo
-70%Gentle daily shampoo for radiant, shiny, velvety-soft hair A creamy, luxurious daily shampoo designed to transform everyday haircare into a moment of pure indulgence- leaving hair irresistibly soft, and shiny. Infused with nourishing Roucou oil— a precious extract from the Amazonian Achiote plant, known for its high concentration...Regular price From $5.40Regular priceUnit price / per$18.00Sale price From $5.40 (-70%) -
OI Travel Set
-70%A nourishing travel set for all hair types, with a sachetA nourishing travel set for all hair types.The ultimate product combination for all hair types, the OI Travel set is designed for beautiful, shiny and fragrant hair. These bestsellers are perfect for nourishing and...Regular price $17.70Regular priceUnit price / per$59.00Sale price $17.70 (-70%) -
Gel-to-foam formula and rich texture, with Alkekengi extract.Gel-to-foam formula for a fast, close and gentle shave, enriched with Alkekengi extract for its soothing properties.Regular price $9.60Regular priceUnit price / per
$32.00Sale price $9.60 (-70%) -
For piecey, defined texture and hold.For piecey, defined texture and hold. This Is A Dry Texturizer gives the hair an instant full-bodied and tousled look without weighing it down.Regular price From $6.30Regular priceUnit price / per
$21.00Sale price From $6.30 (-70%) -
Glossy mist for shiny and velvety hair. Glossy mist for shiny and velvety hair, adding shine and fighting frizz without weighing hair down.Regular price $12.30Regular priceUnit price / per
$41.00Sale price $12.30 (-70%) -
For adding a hydrating and defining boost to curls.Add hydration and define your curls with our curl defining mousse. Keep the curl bouncy and nourished without the added frizz.Regular price $11.10Regular priceUnit price / per
$37.00Sale price $11.10 (-70%) -
Leave-in serum ideal for flexible, curly looks This curl-enhancing, leave-in serum creates bouncy, defined curls without weighing hair down. It smooths unruly curls while promoting lightness and bounce. Its light hold and workability, combined with frizz-fighting power, make it the best serum for wavy to...Regular price From $5.40Regular priceUnit price / per
$18.00Sale price From $5.40 (-70%) -
For a tousled, beachy, full-bodied look with a matte finish.This sea spray is perfect to give your hair a tousled, beachy, full-bodied look. A little goes a long way, perfect to bring out those natural waves.Regular price From $5.70Regular priceUnit price / per
$19.00Sale price From $5.70 (-70%) -
For creating structure and definition on short hair styles.For creating structure and definition on short hair styles. This strong hold gel is quick-drying, residue-free and workable.Regular price $9.60Regular priceUnit price / per
$32.00Sale price $9.60 (-70%) -
moisturizing conditioner for all hair types.Formulated to untangle and moisturize the hair making it soft and silky.Regular price $12.00Regular priceUnit price / per
$40.00Sale price $12.00 (-70%)